Instagram, the hugely popular social photo sharing service with bells on, has today been acquired by Facebook for the grand total of $1 billion. The company, barely around for two years and until very recently exclusive to iPhone owners, only has around ten employees and despite bragging 50 million users doesn’t really have any solid way of making money - the funding it has received so far has come from a number of venture rounds and courtesy of several rich investors.
This news does not mean tat Instagram will go anywhere, as Facebook would become hugely unpopular if it were to kill off the phenomenally successful service - it simply allows the social media giant to keep it under control for itself, and potentially turn it into a money-spinner once they figure out an appropriate strategy. But many have been put off by this news and the release of an Android version a week or so ago. Twitter account @AndroidAGram features a ton of elitist Apple users dismissing Android users and reporting photos posted from Android phones because, well, they’re from Android phones. I’ve seen a few tweets and Facebook posts tonight linking to photo-export services in case the service is shut down. Everybody’s reacting in their own way.
For these people, or the people experimenting with multiple social photo services with a twist - such as Cinemagram and Jittergram - I would like to introduce my contribution to this dazzling array of applications. Allow me to show to you, in the next few minutes, the outstanding Instawham.
Instawham is everything you love about Instagram and more. It features the same stylish photo filters allowing you to replicate old cameras, funky tilt-shift blur effects and neat, hip frames with which you can accentuate your otherwise ordinary photo. But what separates Instawham from all the rest is the inclusion of a function which instantly adds the duo of Wham! to your photographs without any photomanipulation skills required.
With just one tap of the Instawham button, you too can have your cross-processed photos of trees and benches populated by George Michael and Andrew Ridgeley, who will do their best to make every picture a stage on which to perform their own brand of accentuated Eighties cheese.
Take a look at this before-and-after comparison shot. Just 1, 2, 3 and INSTAWHAM! Your photo is at least point four times better than it was before.
Instawham is designed with monetisation in mind, and the free app will be accompanied by a number of add-on packs inspired by their three album covers along with snapshots of their best live performances, each available for a one-time fee of 69p. Who wouldn’t want George and Andrew rocking their sepia-toned photo of a crumbling villa in CHOOSE LIFE t-shirts? Nobody, that’s who.
The power of Wham! is undeniable, even twenty six years after their demise. The band has inspired themed nights on X-Factor, Wake Me Up Before You Go-Go still makes my head bleed after I whack it with a blunt object several times in order to get the song out of my brain, and their name also sounds suspiciously like “gram”. With solid monetisation plans and proof-of-concept photos available right here, right now on this page, who could say no to funding this?
Go For It and Enjoy What You Do, with Instawham.
If you’d like to fund Instawham, please get in touch, because we have a lot to discuss. Not least how great these dangerous drugs of mine are, encouraging such creative ideas.